Two of the top industrial film companies wanted to wish a happy holiday season to prospective buyers in the pages of Business Screen Magazine. Both made animated cartoons. Some of John Sutherland’s were released by MGM in the late ‘40s and early ‘50s. Jam Handy came up with a charming animated version of Rudolph the Red-Nosed Reindeer produced for the Montgomery Ward department store chain in 1948 that was beautifully restored in 2014 by the Library of Congress.
Here are some full-page Christmas greetings published from 1951 to 1961. Some of the text got lost in the gutter of the magazine but that shouldn’t spoil the enjoyment. Click on each to make it bigger.
Now, watch the Library of Congress’ restoration of Rudolph. You can read a little bit about this version from historian and noted Christmas celebrator Jerry Beck. Max Fleischer directed a charming cartoon with help from former Fleischer studio staffers Joe Stultz, Shane Miller, Charles Schettler, Fletcher Smith and Bill Sturm (Smith had his own New York City studio in the late ‘40s; Sturm opened one in the early ‘50s).